How We Handle Your Personal Data

Depending on how you use our website or services, we may collect the following categories of personal data:

• Contact details: Your name, email address, telephone number and WhatsApp number.
• Business details: Your company name, job title and industry.
• Website information: Your website URL, site type and available traffic data.
• Communications: Messages and other information you provide through WhatsApp, email or other channels.
• Technical and usage information: Your IP address, browser type, device information and visit date and time, collected through website analytics tools.

We may use personal data for the following purposes:

• To provide, administer and improve our SEO, website design and advertising services.
• To respond to enquiries, prepare quotes and provide customer support.
• To send service-related notices and updates and, where we have obtained the consent or indication of no objection required by applicable law, direct marketing.
• To conduct market research and analyse how our website and services are used.
• To comply with legal obligations and establish, exercise or defend legal claims.
• To detect or prevent fraud and maintain the security of our website and services.

We do not sell personal data. We may disclose it only in the circumstances described below:

• Service providers: We may share the personal data needed by providers that support our services, such as website hosting and analytics providers.
• Legal and regulatory reasons: We may disclose personal data where required or permitted by law, regulation or court order, or where needed to establish, exercise or defend legal claims.
• Business transfers: If we are involved in a merger, acquisition, reorganisation or asset transfer, personal data may be disclosed or transferred as part of that transaction.

We require service providers that process personal data on our behalf to apply appropriate security and retention safeguards.

We take reasonably practicable technical and organisational measures to protect personal data. These measures may include:

• Using encryption where appropriate to protect sensitive data in transit and at rest.
• Limiting access to authorised personnel who need the data for their work.
• Reviewing our safeguards and carrying out security assessments.
• Using systems and service providers selected with data security in mind.

No method of internet transmission or electronic storage is completely secure, so we cannot guarantee absolute security.

We retain personal data only for as long as reasonably necessary for the purposes described in this policy:

• If you become a client, we retain relevant data during the service period and for a reasonable period afterwards, typically seven years where needed for accounting or legal requirements.
• If you make an enquiry but do not become a client, we retain the enquiry data for up to two years after the enquiry.
• When a retention period ends or we accept a deletion request, we take reasonably practicable steps to erase or anonymise the data unless continued retention is required or permitted by law.

Under the PDPO, you may request access to and correction of personal data we hold about you. Subject to applicable law and the circumstances, you may also:

• Request access: Ask whether we hold your personal data and request access to it.
• Request correction: Ask us to correct personal data that is inaccurate.
• Request deletion: Ask us to erase personal data that is no longer required, subject to applicable legal and operational retention requirements.
• Opt out of direct marketing: Require us to stop using your personal data for direct marketing at any time and without charge.
• Withdraw consent: Withdraw consent previously given by written notice, subject to applicable law and any consequences we explain to you.

To make a request or exercise any applicable right, contact us using the details below:

Our website may use cookies and similar technologies to:

• Remember your preferences.
• Analyse website traffic and usage.
• Maintain and improve website functionality and user experience.

You can refuse or delete cookies through your browser settings, although doing so may affect some website features.

We may update this Privacy Policy from time to time. If a change is material, we will notify you by email or publish a notice on our website.

Please review this page periodically. The date at the top shows when this policy was last updated.